Upgrade your email
marketing platform
with Klaviyo

Maximize your revenue, increase repeat sales, and improve retention with personalized emails sent at the right time.
Flow chart sending a cross-sell email service message in the Klaviyo platform

100K+ brands trust Klaviyo to increase revenue and improve retention

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Send personalized emails that convert

Send dynamic content based on your customers’ browsing activity and preferences by simply dragging in a content block. Personalize your content based on comprehensive event data like:

  • Products viewed
  • Items ordered
  • Abandoned carts
  • Bestsellers
  • Coupons and discounts
  • Shipment and order tracking
Graphic shows how easy it is to drag and drop a product recommendation in Klaviyo’s email platform

Drive repeat sales with behavior-based automation

Develop long term customer relationships when you customize automations according to channel engagement, profile and event data, predictive analytics, and platform integrations. Nurture retention and increase lifetime value (LTV) with Klaviyo’s pre-built behavior-triggered automations including:

  • Welcome series
  • Browse abandonment
  • Cross-sell
  • Back-in-stock and price-drop
  • Order and shipping updates
Flow chart shows the logic behind sending a failed payment email in Klaviyo’s email platform

Launch successful campaigns quickly with pre-built templates

Start with hundreds of data-supported templates, use our subject line generator to write AI-proven subject lines, and send hyper-targeted one-off campaigns to specific segments like:

  • Exclusive product announcement to VIPs
  • Discount emails to bargain shoppers
  • Newsletters based on product line
  • Store opening invites based on location
  • Product recommendations based on quiz results
Graphic shows a screen within the Klaviyo email platform where a user can segment their customers by location

90x average ROI
on email
with Klaviyo

Hardworking features built for ecommerce

Rich segmentation

Target your audience based on any combination of behaviors, profile properties, location, list membership, predicted properties (LTV, date of next order, etc.), and more, in just a few clicks.

Real-time integration within minutes

We pull in data across your entire tech stack to record every action along the customer journey—and integrations take just minutes.

Send integrated SMS

Reach your customers in the moment when you add SMS to your ecommerce marketing.


Track performance with at-a-glance data visualizations, ready-made and customizable reports, and industry benchmarks.